Veritude
Ads

Veritude needed to reach out to two distinct audiences. Corporate human resources professionals needed to become aware of Veritude’s depth of solutions and resources for staffing and recruitment. Job seekers needed a place that would help them find quality employment opportunities. The answer was two ads that at once positioned and branded Veritude as a unique resource for both targets.

Veritude
Web Site

Boston-based Veritude is a leading provider of staffing, recruitment outsourcing and workforce consulting services. With two very different yet equally important audiences — corporate human resources staff and individual job seekers — Veritude needed two distinct web sites that would deliver on its innovative approach to staffing and placement. Starting with an updated brand identity, KG Partners created the new sites with a focus on communicating Veritude's value to each unique audience.