Sony Pictures
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“The Brothers Solomon” is one of those movies that’s intended to make a big splash with just a limited run at the theaters. KG Partners was enlisted to create an online advertising campaign to entice the 18-24-year-old male audience to head to their local cinemas. With banners appearing on highly targeted sites and messaging that hinted at the movie's offbeat plot line, “The Brothers Solomon” enjoyed strong box office sales opening weekend.