Hannaford Supermarkets
Featured Food Page

Hannaford Supermarkets wanted a feature on their site to highlight their continued commitment to healthy foods through their Guiding Stars® program. The site needed to garner and keep customer interest, while educating and entertaining the user. Featured foods rotate regularly and highlight different recipes, podcasts and interesting food facts. Users are reminded to come back through e-mail blasts and e-newsletters.

Hannaford Supermarkets
Holiday Ads

The Hannaford Supermarkets Wine Banner was part of a larger interactive initiative to showcase gift selections available at Hannaford Supermarkets during the holidays. The challenge was getting shoppers to think of Hannaford as a source for more than just groceries — that it's also a great place to pick up a last-minute gift such as a bottle of wine for a holiday dinner or party.

Hannaford Supermarkets
Puzzle Game

Helping kids learn about nutrition is an essential part of the strategy behind the Hannaford Supermarkets Guiding Stars® program. In building out the KidZone section of the Guiding Stars web site, KG Partners created a unique food-focused puzzle game that's informative and fun for kids of all ages.